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Resident Retention

Turnovers Are Expensive

Apartment Life can help you retain your residents in three ways:

  1. The first 90 days can make or break a resident's experience. Our teams visit all new residents after they move in to welcome them to the community and to identify any issues that arose during their move-in, so that your staff has time to make corrections and make that resident a raving fan.                                                                                    
  2. Ninety percent of issues go unresolved. Our renewal visits can help you identify any concerns before it's time to renew, which will increase your retention rates.                                                                         
  3. Research shows that residents with more friends are more likely to renew. Our amazing events can help residents connect and build friendships with one another.

"We're always going to have resident turnover. But most turnover is not only bad, but something you can directly control."

Jen Picotti, COO, MangInc

According to the 2012 NAA Survey of Operating Income and Expense, the average multifamily community has to replace half of its residents every year.

Lia Nichole Smith, author of "Can You Afford to Lose 67% of Your Residents," wrote that all residents expect to see an increase in rent every year, but it is up to us as community teams to demonstrate value to make the increase worth it. 

A partnership with one of the top management companies has highlighted the value of Apartment Life in both the short-term (enhancing community among residents) and the long-term (increasing the bottom line):
retention

What Our Clients
Have To Say

"LMC has long supported and partnered with Apartment Life in most of our communities. Community outreach, making our residents feel welcome, appreciated, and at home is vital to our resident retention and ultimately, our success. We couldn’t be more pleased with the results we get with Apartment Life.”
Todd Farrell, President, LMC

"Our cares teams draw out residents to meet their neighbors and staff to develop relationships that entrench them further into the community. We have seen retention increase, renewal amounts increase, and our reputation management improve."
Emily Watson, Senior Vice President Asset Management, Berkshire Communities

Let's Do This
Want to talk to a real human being? Still have questions? Ready to say YES to bringing Apartment Life to your community? We'd love to hear from you!