Community is good for people and business, and it’s clear that community-building strategies are a key market differentiator in the multifamily industry.  

• According to RealPage, “a sense of community” is the top driver of apartment resident satisfaction.
  
  
• According to Multifamily Executive, people will pay up to $200 in rent increases if their friends are living in the same community.
  
  
• Apartment Life's 2026 Client Survey found property managers self-reported that on average, Apartment Life saves 6.24 leases per month, creating an average annual benefit of $388,800 in resident retention. 
  
  

• According to a Satisfacts Resident Survey, residents with seven or more friends are nearly twice as likely to renew their lease as those who do not know their neighbors. Increasingly, residents want to live in a place where it’s easy to meet neighbors.

• According to Witten Advisors, fifty-three percent of residents have no friends in their community. With over 20 years of experience, we consider ourselves the experts in not only building community, but intentionally caring for residents!

   

Apartment communities are filled with people who are hungry for relationships, Apartment Life's passion is to meet that need while transforming lives and providing clear business value for our clients. Read more about how we can impact your resident retention and online reputation.